Feng Shui Mandiri Card with the lure of insurance
By carrying the name of Feng Shui Mandiri Card, this card is expected to further strengthen the business Mandiri in the credit card segment both in terms of the transaction or the customer side of the card holder.
Until December 2011, the amount of bank credit card holders with stock code BMRI it reaches more than 2.3 million customers and value of transactions (unaudited) above Rp15 trillion or an increase of more than 20% over the previous year. Growth was well above the market average in the range of 7%. Was based on unaudited data, non-performing loan (NPL) or bad credit plastic money business is only 2%.
Executive Vice President Coordinator Consumer Finance Bank Mandiri Mansyur S Nasution said the Independent Feng Shui Card is a product of collaboration with MasterCard Worldwide are designed specifically according to the principles of Feng Shui consultation with renowned Feng Shui Master.
"Through this product, we want to take advantage of the moment of the Lunar New Year which has just passed to target consumers with particular preference level, especially those who base their business decisions on the calculation of Feng Shui," said Mansyur.
Feng Shui Card published independently in the five card designs where each design has a major natural elements combined with the element of luck. Water with Metal, Wood with Water, Fire with Wood, Land of the Fire and Metals in Soil. Elements, elements, symbols and colors of this card has its own basic nature. The combination of the element of choice that is believed to bring positive energy, balance is also good luck to the cardholder.
Another unique feature of Mandiri Card Feng Shui is the use of eight initial numbers from MasterCard Worldwide special card, which is 5573 3888 which means wealth, away from obstacles and hostility and brought closer to the direction of prosperity.
The lure of insurance
As a sweetener, the owners of the Feng Shui Card Mandiri will pocket the insurance protection in the form of travel insurance, free travel insurance premiums is to protect the card holder if you buy tickets using a credit card with a self-insured for a maximum of Rp 5 billion. Card holders also receive the protection of travel inconvenience insurance, ie insurance premiums free travel inconvenience caused delays for planes up to Rp10 million and lost luggage of up to Rp. 25 million for each trip.
In addition to insurance protection, the Self Feng Shui Card holders will also be able to enjoy the airport lounge facilities at some airports in Indonesia in cooperation with Bank Mandiri and double power points program, in which for every transaction valued at Rp 2,500 customers will receive 2 power points that can be collected to be exchanged with a variety of fantastic prizes.
"With the various advantages and unique features offered, we expect new products Mandiri credit cards are well accepted by consumers in this country as one means of payment options in everyday transactions," said Mansyur.
Meanwhile, Matthew Driver, Division President, South East Asia, MasterCard Worldwide, said he was deeply appreciates the cooperation with the Independent, as one of the largest commercial bank in Indonesia, the launch of this Feng Shui Mandiri card.
"At MasterCard, we are committed to working with its member banks to innovate to meet the needs and aspirations of our card holders. Bank Mandiri is one bank in Indonesia that has appeal to a wide range of customers, so the credit card MasterCard Mandiri Feng Shui is designed to provide convenience for the cardholder transactions and travel easily, "said Matthew.
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